Content marketing manager
Jul 8, 2024·1 min

BeTomorrow: an engine of transformation for companies and key accounts

Article Le Figaro - BeTomorrow

Read the full article written by the teams at Le Figaro by clicking on the following link: "BeTomorrow, a Key Player in the Digital Transformation of Businesses"

Summarizing 20 years of expertise and digital projects in just a few lines is the challenge taken up by Alexandre Ribeiro (President & CEO of BeTomorrow) and Charles-Edouard Ray (CPO at BeTomorrow) for Le Figaro.

This article traces the significant milestones of BeTomorrow since its inception in 2002, from its early days in video games to major projects with France Travail, Groupe Biogen, and the TBM app in collaboration with Keolis Bordeaux Métropole Mobilités, among others.

We discuss our continuous innovation strategy, crucial for helping businesses succeed in their digital transition without missing opportunities. For example, we highlight our commitment to artificial intelligence (AI) with the creation of a dedicated unit, allowing us to stay ahead of our competitors and guide our clients through these new transformations.

The article also covers our tactical squad work method, providing a unique approach to successfully managing high-stakes projects. It highlights our recent partnership with unFIX, Jurgen Appelo's project, which aligns with the agile DNA of our agency.

An article that summarizes the key insights gained from over 400 projects supported by our Tech & Innovation agency over the past 20 years!

To discover it, click here: I discover the article.

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