How AI is already transforming every business function

Read the full article published in Les Echos HERE.

By 2035, nearly 45% of tasks in companies could be automated thanks to artificial intelligence, according to a study by the Institut de l'Entreprise conducted with McKinsey. This development, which is already underway in many sectors, represents much more than just technological progress: it is a structural and cultural transformation in its own right.

“AI is a catalyst that challenges long-established ways of working in companies,”

says Alexandre Ribeiro, CEO of BeTomorrow, in an interview with Les Echos. This profound challenge affects both operational functions and managerial practices, forcing organisations to rethink the distribution of tasks, skills and priorities.

Many SMEs and mid-cap companies are already taking advantage of AI to automate customer responses, detect fraud and optimise their schedules. The impact is also visible in the supply chain, where AI is helping to reduce CO₂ emissions through more precise management of delivery routes. AI does not replace humans, but raises the overall level of performance by making tools accessible to all employees.

For Alexandre Ribeiro, the next key step is the seamless integration of AI into existing business tools, with specialised agents capable of managing complex tasks.

“Deploying these agents, integrated into existing processes or tools, is often the most effective way to achieve a rapid ROI.”

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The challenge now is to support this transformation so that it creates value, frees up time for teams and reinvents the value chain around human relationships.

The full article is available on the Les Echos website.

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